Blog Posts

Close-up of dried pinto beans filling the frame, showing their mottled beige and reddish-brown patterns.

Fiber Innovations Shaping the Future of Food

Fiber innovation is accelerating as brands respond to the widening fiber intake gap, rising GLP-1 use, and growing demand for clean-label functionality. From resistant starch and upcycled citrus fiber to precision prebiotics and high-protein hybrids, the next generation of fiber ingredients is reshaping formulation, processing, and commercialization strategy.

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Grocery store snack aisle with shelves stocked full of branded chips in colorful packaging

The Disappearing Middle in CPG

The CPG market is no longer a bell curve—it’s a barbell. Premium brands with clear differentiation and private label value options are thriving. Mid-priced, undifferentiated brands? They’re disappearing. This post unpacks the structural forces driving this shift and lays out what founders must do to survive—and grow—in a polarized food and beverage landscape.

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Bubble wrap used in food and CPG packaging to protect products during shipping and prevent transit damage

6 CPG Packaging Problems That Are Killing Your Momentum

For new and scaling CPG brands, packaging decisions can quietly lock up cash, delay launches, inflate fulfillment costs, and block retail expansion—long before demand becomes the problem.

This guide breaks down the real packaging challenges founders face, why they happen, and how to design packaging that scales.

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Worker in a food manufacturing facility handling product on a processing line during commercial production.

How to Choose a Co-Manufacturer: The Ultimate Guide

Learn how to choose a co-manufacturer for your food or beverage brand with this step-by-step guide. Understand the difference between co-mans and co-packers, what capabilities to look for, and the 10 critical mistakes to avoid when scaling CPG production.

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