Blog Posts

Why Are You Really Using Allulose?
The recent Franco v. Chobani decision has raised new questions about allulose—but the real issue goes beyond labeling. For many brands, allulose supports not only sweetness, but texture, cost, claims, and overall product strategy. Before reformulating, companies need to understand exactly what the ingredient is doing and what promises depend on it.

The Hall Pass Wasn’t the Rule: Lessons from the Chobani Allulose Lawsuit
A federal appeals court’s decision in the Chobani allulose lawsuit exposes a critical distinction many food companies overlook: FDA enforcement discretion is not the same as changing the law. Here’s why that matters for the future of food innovation.

Clean Label Product Development: What Founders Underestimate Before Launch
Clean label product development isn’t as simple as removing ingredients—it requires rebuilding functionality, stability, and shelf life with fewer tools, creating challenges many founders underestimate.

Cracker and Savory Snack Development: What Founders Should Know Before Launching
Developing a cracker or savory snack product is more complex than it looks. What works in a kitchen often breaks down at scale—from dough systems that don’t survive production to seasoning that won’t stick and packaging that fails to preserve crispness. This article breaks down the formulation, manufacturing, and shelf-life challenges founders need to understand before launching.

Beverage Development: The Formulation and Manufacturing Realities Founders Should Understand Before Launching
Launching a beverage brand involves far more than creating a great flavor. From ingredient solubility and shelf stability to packaging costs and co-manufacturing minimums, beverage development introduces technical and operational challenges that many founders underestimate. This article explores the key formulation, manufacturing, and commercialization realities brands should understand before bringing a beverage product to market.

Jerky and Meat Stick Development: What Founders Should Know Before Launching Meat-Based Snacks
Launching jerky and meat-based snacks is more complex than most founders expect. Between volatile meat sourcing, strict USDA oversight, water activity control, specialized drying processes, and oxygen-sensitive packaging, developing a shelf-stable meat snack requires careful formulation and manufacturing planning. This article breaks down the key technical and commercialization challenges brands should understand before bringing a jerky or meat snack product to market.